Today I would like to share a case study, rather a story that most of the website owners can easily relate. My name is Thomas Elberton and I guess you are aware about my works and websites if you belong to webmastering and SEO space. You should also know that I like to experiment with different websites and niches and share the results on my blog regularly. Going by the intuition, I decided to start a website in a competitive niche as most SEO tool like semrush confirmed. As you know I do this kind of tests so that I can learn new things about SEO and link building market. Furthermore I also share these tests result in my blog so that the readers too can enlighten themselves about the latest technologies in SEO industry. So why waste anymore time! Let’s get started with the actual experiment, how I proceeded and the result I achieved. Like you, I too eager to share the story here as I noticed some unusual things which are quite exciting.
The Set up
I started this website project during the month of June this year. Regarding the domain it was a fresh domain without any previous metrics and I registered the domain via namecheap using a promo code at $0.88 for one year. For the hosting purpose I used my personal hosting service provider where I perform this kind of experiments. Then I installed wordpress to make the website public. Regarding the niche, I picked golf and set up a simple amazon affiliate website using necessary plugins. I am used to make such website hence it did not take much time to develop the actual site. I also designed a simple logo using photoshop. The website was functional but nothing to fancy about. It was a most simple website that you could imagine.
The SEO plan
As I mentioned earlier, the niche was quite competitive in the golf niche. And I targeted to get 90% traffic from search engines; mainly from Google. As a consequence you should be aware about the hard work that needs to be performed to achieve my target. Moreover as I am always busy with my other projects, therefore I decided to completely outsource the SEO.I solely concentrated on finding the effective services by searching various well known SEO marketplaces. The job of finding the right SEO is much harder that it is sounding here.
The results were quite astonishing to say the least! While my SEO campaign was let down by the services from reputed sellers from forums and marketplaces, on the other hand I got surprising result using relatively a new SEO marketplace called eseostore.com. Although few people in my webmaster circle mentioned that website, I did not pay much attention. However when some of the most trusted SEO services failed to provide me the desired results, I reluctantly opted to use SEO services from eseostore. And I am glad, I did that. It seems they are using some custom mix of backlinks to achieve Google top 10. I am not sure how did they achieve the results, but it is definitely working.
In the endnotes after this project I have realized that SEO is of mixing of science with intuition. Therefore you need to be creative while planning your SEO campaigns. I have also concluded that no niche is difficult enough for not trying once. If you can plan your SEO battle with proper execution and creativity, you can surely achieve the most unrealistic goal.